Co-Author? Why Hiring a Writer Could Help You Finish Your Book


It seems counter-intuitive: you want to write a book so you hire a writer. Yet recruiting a co-author might be your best hope for getting your book finished—and to the standard of quality you know it deserves.

What do I mean when I say “co-author”? Well, if you check out my services, you’ll see that I’m a professional writer who provides ghostwriting and copywriting support to leaders and entrepreneurs. This “support” could mean writing a piece of content entirely on my own (e.g., an article that appears under my client’s name). But it could also mean partnering with my client on the writing, or simply editing what they have written.

So when I work as a co-author with a client, that means I am collaborating with that client to write a book. How the heck does that work? All sorts of different ways. It could mean: Read the rest of this entry »

August 25, 2016

3 Things That Shouldn’t Shock You—But Will—When You Publish Your Book

Writing a book is an amazing experience—reserved specifically for psychos. What, you have so much to say you gotta divide it up into chapters and print it up? Did you get enough attention as a child?

Just kidding. My book-writing clients and I are psychos only in the most complimentary sense. It takes tenacity and focus to convert your life experiences, ideas, or unique intellectual property into a well-crafted and engaging publication (i.e. your insanity is of the high-functioning variety). And if it helps to be crazy like the fox when you’re taking on Herculean task of writing a book, you’re going to need extra reserves of wild-eyed determination when you reach the publication prep phase.

At this stage, you will be proofing your manuscript, working with a designer to lay it out, and making final decisions about the look and format of your book. It’s such an exciting phase, but you are guaranteed to encounter particularly potent stresses at this juncture. Writing your book tenderized your formerly robust mind. Editing nearly killed you. You’re tired and ready for the end of the project. You’re as defenceless as a highly literate little bunny. And then—WHAM. Unexpected challenges. They shouldn’t surprise you but they will.

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September 19, 2015

A ‘Keeping It Real’ Lesson From Elon Musk

For the last few months I’ve been buried neck-high in a book-writing project with some very intelligent, very interesting clients. In the course of researching content for the book I’ve been watching quite a few interviews with various entrepreneurs and industry leaders. (You know you’re a researcher when the makeup of your YouTube recommended videos list takes sudden hairpin turns. They used to recommend videos of kids dancing to Beyonce. Now it’s all Richard Branson and direct mail marketing.)

Anyway, last night I watched this video, featuring Elon Musk being Elon-Musky: all buttoned-down eloquence and even-keeled charisma.

“Authenticity” has become a terrible word, but he has it, and I appreciate it. Listen to what he says from about minute four to eight about navigating a period of acute anxiety. It’s real talk about making a hard decision and a huge investment and then waiting to find out whether the roof is going to fall down on your head or not. Nobody is so intelligent and strategic that they can bypass moments like these.

As the group therapy people say, “Thanks for sharing, Elon.” I really mean it.

[Author: Kristin van Vloten]

June 10, 2015

The Sparkle Project – an inspirational handbook for young girls

The Sparkle Project – an inspirational handbook for young girls

April 13, 2015

The Wheel of Obsession



I am obsessive. It’s both a very good and a very bad thing. My obsessive nature rotates within me like a water wheel, part of the time submerging my strength and exposing my attachment to nonessential details, and part of the time holding my capacity for productive learning up to the light. I know I am not alone. Strength is weakness and weakness is strength depending on context and even intention.

I recently gave my business card to someone with whom I’d been discussing my desire to work on more co-authorship projects. He glanced at my card and asked me why it didn’t express that intention more directly. Instantly, I thought about how the messaging on my card connected with my website and I felt a sharp tug of resistance.

You see, lately I’ve been spending a lot of time working on I comb through the copy, add and subtract links, integrate content, research best practices, and monitor everything on my Google analytics account with ever increasing frequency. I’m thrilled when the bounce rate drops, deflated if it nudges upward by even a fraction of a percent. I saw the words on my business card as a strong thread attaching to an intricate network of closely examined and laboured-over connections, and the idea of pulling that strand loose felt deeply threatening and potentially destabilizing.

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January 9, 2015